PRODUCT DESIGN LEAD
PRODUCT DESIGN LEAD
Aztech (the DTC ecommerce studio I started in 2020) set out to build a modern and minimalistic eCommerce experience for Seela’s customers. After two years in business, Seela had outgrown their existing storefront and needed to upgrade their digital experience to align with their premium, high quality garments. Aztech was approached by the team at Seela to re-design and upgrade their Storefront to create a more elegant and sophisticated eCommerce experience.
Project Overview
Launched in 2020 by Ida Skarp in Zürich, Seela Studio encourages women to strengthen their body and mind with clean, natural products that extend their lifetime. Combining modern science with refined design, Seela develops thoughtful essentials for longevity, at one with nature.
Services
-Full Product / UX Design
-Premium Custom Development & Configuration
-Compelling and educational Wellness Club
-Brand Storytelling Highlighting Sustainability
-Mobile Optimization
-Quick Pay Check Out Options
-Custom Garment Size Guide UI/UX
-Animation & Motion Graphics
Roles & Project Credits
Meghan Carreau - Executive Design Officer
Gordon Franye - Chief Technology Officer
Paola Martinez - Product Designer